Resources
Sell on Amazon
Partner Resources
To support our partners, we have a variety of materials that can be leveraged to support with selling in the Amazon Australia store and driving growth.
Resources:
Download the below educational materials for selling in the Amazon Australia Store.
Topic
Description
Download
Amazon New Seller Guide
This guide will provide useful tips and important information you need to know before selling on Amazon.
SIV: Get Verified as a Seller
All sellers must complete identity verification to become successfully registered as a seller on the Amazon Australia store. Follow this step-by-step guide and the tips on each page to help prevent delays in your registration.
Topic
Description
Download
Understand Brand Registry
Enrolling in Amazon Brand Registry unlocks a suite of tools designed to help you build and protect your brand, creating a better experience for customers.
Complete Guide to A+ Content
Available to registered brand owners, A+ Content enables you to tell your story, encourage repeat purchases and potentially increase sales by using rich content to showcase your brand and educate customers about your product features.
Premium A+ Module
Use this guide as you’re designing your content to ensure a smoother creation process within the A+ Content Manager.
Brand Story Guide
Brand Story is a feature that allows brands to showcase more than just their product. It’s visible on the detail page under ‘From the Brand,’ and is a space that enables you to tell consumers the story behind the brand.
Topic
Description
Download
Fulfilment by Amazon (FBA) Starter Guide
Amazon has created one of the most advanced fulfilment networks in the world, and your business can benefit from our expertise.
Send to Amazon Guide
Send to Amazon is a streamlined shipment creation workflow that requires fewer steps to replenish your Fulfilment by Amazon (FBA)
inventory.
inventory.
FBA Prep, Label & Ship Guide
Some products require specific preparation in order to ensure that items are delivered safely
to Amazon’s Fulfilment Centres.
to Amazon’s Fulfilment Centres.
Amazon Send Guide
With Amazon Send, Sellers can nowbook shipments directly through Seller Centralto ship to their Fulfilment by Amazon (FBA) inventories from theirwarehouse in the United States to Amazon fulfilment centers (FCs) in the United Kingdom using a third-party partnered carrier.
Topic
Description
Download
Amazon Listings Image Requirements Guide
This document is a seller’s reference guide for useful help pages to support with uploading images and Image Troubleshooting on product detail pages.
Amazon Listings Product Detail Page Guide
The way you present your products influences a customer’s decision to buy your product on
Amazon. This guide will teach you how to create clear and concise product detail pages with
information laid out in a consistent format to attract customers to your product.
Amazon. This guide will teach you how to create clear and concise product detail pages with
information laid out in a consistent format to attract customers to your product.
Amazon Listings Error Code Guide
This document introduces common product listing error codes faced by sellers. Look for your
error codes in the next page for more details.
error codes in the next page for more details.
How to apply for a GTIN Exemption Guide
A Global Trade Item Number (GTIN), such as a UPC, an ISBN, or an EAN is how Amazon identifies the exact item you are selling. Each product you sell must have its own unique
product ID.
product ID.
Topic
Description
Download
Coupons Starter Guide
Coupons help to increase the visibility of your eligible ASINs to customers and are set up
from the Coupons dashboard in Seller Central.
from the Coupons dashboard in Seller Central.
Deals Starter Guide
Sellers with a Professional selling account can create two types of deals:
Lightning Deals and Best Deals.
Lightning Deals and Best Deals.
Topic
Description
Download
Outlet Deals Guide
Featuring your eligible FBA products on Amazon Outlet can help you to boost sales, optimise inventory levels, and reduce total storage fees. Amazon customers can shop Amazon Outlet for
overstock deals & clearance products.
overstock deals & clearance products.
Amazon Easy Ship Guide
Amazon Easy Ship is a shipping service for sellers on Amazon.com.au using theofessional selling plan with an eligible pick-up address in Australia to help them fulfil their domestic orders for products that are not registered in Fulfillment by Amazon (FBA).
Amazon Renewed Selling Requirements Guide
Use this guide as you’re designing your content to ensure a smoother creation process within the A+ Content Manager.
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