Amazon Australia is a fantastic place for sellers of every size to showcase their products. At any time of the day there could be shoppers searching for the latest video game, a new footy, pet supplies or the perfect gift. They could be finding your products.

If you’re looking for a simple, supportive and flexible way to sell online, Amazon Australia could well be the place for you. But why is this the case?

There are a number of distinct benefits of selling with Amazon Australia, from our built-in marketing tools to comprehensive support for sellers. Here are six great reasons you might choose to sell in our Aussie store.

While you can certainly choose to build your own website while you sell on Amazon, you won’t need one to start selling. Amazon makes it simple to provide a smooth purchasing journey and secure payment methods for your buyers. Your Seller Central account makes it easy to list products, update inventory, assess sales performance and find comprehensive selling resources.

And because this is all ready to go right now, you could start selling as soon as you like.

Become an Amazon seller >

Would you be more likely to buy from an unknown store – or one you already know and trust? Sellers on Amazon have the advantage of selling with a global brand that’s widely recognised. Shoppers have come to expect quality products, reliable delivery and great customer service, and customer reviews on Amazon can add credibility and confidence when making a purchase. So even if you’re a small business, you can enjoy the benefits of a bigger brand.

Find small business inspiration on Amazon Australia >

As an Amazon seller you can choose to take advantage of a variety of unique selling tools and resources. You can choose to fulfil orders yourself, or to use the Fulfilment by Amazon (FBA) service to have Amazon store, pack and ship orders for you. Perhaps you prefer to use a mix of fulfilment options to suit your business.

You could choose to register with Brand Registry to protect your private brand, then build a customised online storefront with enhanced brand and product content. And you could choose to deploy advertising campaigns and promotions to help increase conversions. There are many tools and resources for growing your online business.

See ways to grow >

With fulfilment centres and stores around the globe, Amazon offers a unique opportunity and network to sell worldwide. Perhaps you’d like to expand your reach to North America, Asia or Europe and find new customers. Amazon’s established fulfilment network makes it possible to deliver reliably to your customers, wherever they happen to be located.

Sell worldwide with Amazon >

The fact that there are so many shoppers looking on Amazon can mean that there’s competition for the products you’re offering. When asking ‘is Amazon worth selling on?’, think about how you can differentiate your products – be it through price, superior quality or distinctive product characteristics.

A breathtaking range of products can be sold on Amazon Australia, but there are also a few product and category restrictions to be mindful of. Brush up on Amazon’s product categories, and you’ll be better equipped to source or create products that are safe and permitted to be listed.

Part of providing great customer service on Amazon is ensuring you have enough stock to keep shoppers happy! Consider times where your products might be in greater demand, and ensure you can source or produce an adequate supply of products. A well-managed inventory can help you deliver satisfaction to more shoppers, and ultimately grow your sales.