EVENTS

Selling Partner
Webinars & Events

Join our webinars and workshops to learn about optimising your Amazon business. Register for our next event or revisit previous sessions.

Upcoming Events

Register your interest below for all the upcoming events from Sell on Amazon Australia.

Sell on Amazon Australia

Target Audience
Topic
Description
On Demand
New and existing sellers
Introduction to Selling on Amazon
Understand Amazon’s domestic and international opportunities, the account registration process, and the features of Amazon’s online business management portal called Seller Central.
New and existing sellers
Setting Up Your Amazon Selling Account
We’ll share what you’ll need before you start selling, including barcodes, approval to sell in certain categories, as well as where to find self-paced educational resources.
New and existing sellers
Creating Great Amazon Product Listings
Details on how to create a listing based on product type, necessary components for a high quality listing, and a few methods to enter product details into Amazon’s catalog.
New and existing sellers
Optimising Your Amazon Selling Account for Sales
Learn about the benefits and setup process of additional performance features such as Brand Registry, Brand Owner Tools, and Amazon Business.
New and existing sellers
Fulfiling Your Amazon Orders
Understand your options for getting products to customers, including Merchant-Fulfilment, Multi-Channel Fulfilment, and Fulfilment by Amazon. We’ll cover the benefits of each option, the fees associated, and how to set up your account.
New and existing sellers
Managing Your Amazon Inventory
This lesson covers key topics related to inventory sold on Amazon, including packaging & prep, labeling, storage, exports, returns, and more.
New and existing sellers
Maintaining Your Amazon Selling Account
Familiarise yourself with the Amazon Seller Central performance reporting features, account health metrics & dashboard, as well as learn how to boost and handle customer reviews for successful selling.
New and existing sellers
Growing Your Amazon Business
Reach even more customers with Amazon’s business growth levers, including sponsored advertising, coupons & deals, and the Amazon Service Provider Network. We’ll also cover tips to expand your catalog and start selling in even more global markets.
Target Audience
Topic
Date
Description
Registration
New and existing sellers
Getting started with Sponsored Display
3rd November 2022
Are you looking for new ways to reach shoppers and build engagement with your brand on Amazon? In this free introduction to Sponsored Display, we’ll look at the benefits of this ad type and how it can help you reach your goals. Through an on-screen demo, you’ll learn how to create a campaign step by step, plus how to evaluate your performance.
New and existing sellers
Tips for optimizing your keywords strategy
10th November 2022
In this free webinar, you'll learn how to get the most out of your campaigns by finding, choosing, and using keywords more effectively. We'll take a close look at the advertising reports that will guide your efforts, helping you optimise your campaigns to your goals.
New and existing sellers
Tips for reaching a relevant audience with product targeting
17th November 2022
Product targeting can help you connect with more customers, drive consideration of your products with relevant audiences, and increase sales when shoppers are ready to buy. With so many items for shoppers to consider and purchase, it’s helpful to know where to start and ways to help your items stand out.
New and existing sellers
Strong foundation, strong ads: Get ready for advertising
24th November 2022
Learn how to prepare for advertising or help enhance your current performance with this free webinar. We'll cover advertising eligibility, key retail matters to consider when creating sponsored ads campaigns (like how to craft engaging detail pages), and tips for choosing the right products to promote.
New and existing sellers
Building your brand identity with Amazon Advertising
30th November 2022
Looking for more ways to increase awareness of your brand? In this free webinar, we explore the brand-building solutions available on Amazon. We'll cover how to create a solid foundation for your brand through our creative, flexible, self-service products, using them to help build brand awareness and make lasting connections with customers. You'll also learn how to measure the impact of your branding, so you can better optimise your creative and campaigns.

Amazon Seller Partner Events

Target Audience
Topic
Description
Date
Registration
Coming soon...
Friendly Amazon Selling Partner Summit employee helping a man and woman sitting in front of her

Amazon Seller Summit

Amazon Australia’s Seller Summit is a free, annually hosted event designed to educate current and prospective sellers on ways to establish, grow, and expand their business on Amazon.com.au. The 2021 event featured over 25 short, engaging video presentations from over 15 different Amazonians.

Presentations from Amazon experts help you:
  • Learn proven strategies for driving business growth
  • Expand your expertise on everything from brand-building to global selling to fulfilment
  • Learn how to adapt and help prepare your business for a successful holiday season

Third-Party Events & Resources

Amazon does not endorse third-party events or resources. Use caution when participating in non-Amazon events to avoid scams and misinformation.

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