Sell Electronics
It's so easy to get started selling in the Amazon Australia store. You can sell anything from from personal computers, video game consoles, cameras, headphones, TVs, tablets, kitchen appliances, phones, & power tools.
$49.95 (excl. GST) per month + selling fees.
Cancel anytime.
Cancel anytime.
More than 14,000 Australian businesses
of all sizes sell in Amazon’s stores.
*Amazon AU seller data sourced between the period of 1/7/2021 - 30/6/2022.
Types of electronics you can sell on
Amazon Australia
Computers
Tablets
Televisions
Headphones
Step by step guide to selling electronics online
Step 1
Register as an Amazon Seller
To become a seller on the Amazon Australia store you will need to complete registration and verification. If you’re an Australian based business you will need:
1
Passport, Driver’s License or Photo ID Card
2
Recent Bank Account or Credit Card Statement
3
Chargeable credit card
4
Phone number
Download the Seller Guides
Step 2
List your products
Next, you will need to display your products on Amazon.com.au for customers to purchase. To do this, you need to list your products from your Seller Central account by either:
Match to an existing product
If the electronic product is already available on Amazon.com.au or has a product detail page, you can find products and add offers by searching the Amazon catalogue. In Seller Central, go to Catalog > Add Product or scan the product barcode through the Seller App.
Create a New Product
If you are a brand owner or have a new product that is not currently listed on Amazon.com.au, you will need to create a new product detail page by providing key information such as product specifications and images. In Seller Central go to Catalog > Add Product > I’m adding a product not sold on Amazon.
Apply for a GTIN Exemption
If the product you are selling does not have a barcode, you will need to apply for a GTIN exemption. Learn more about GTIN exemptions.
Step 3
Deliver to your customers
Once your product receives an order, you will need to deliver it to the customer. There are many ways to do this:
Get Prime badge eligibility with FBA
Make your offers attractive to over 200 million Amazon Prime members worldwide.
Fulfilment by Amazon (FBA): How does it work?
Step 1
Send your stock to Amazon fulfilment centre
Step 2
Amazon stores your inventory
Step 3
Your customer places an order
Step 4
Amazon picks & packs your customer's order
Step 5
Amazon ships order to your customer
Step 6
Amazon handles your customer's queries, returns and refunds
Step 4
Getting paid and paying fees
When you set up a seller account, you’ll provide a debit or credit card and bank account information. Amazon will charge the card to cover your fees, and proceeds from any sales will be dispersed into your bank account.
How much does it cost to sell on Amazon Australia?
The cost to sell in Amazon stores depends on which selling plan you choose, whether you sell on Amazon.com.au alone or across Amazon’s international stores, which category of products you sell, and how you plan to fulfil orders. The options are flexible, so you can find the combo that works best for you and your goals.
Selling Plans
The Individual plan costs $0.99 (excl. GST) per unit sale. If you’re only listing on Amazon.com.au, the Professional plan costs $49.95 (excl. GST) per month, when you have active listings, no matter how many units you sell. If you’re selling globally, visit Merging Accounts. Other fees such as referral fees also apply.
Referral Fees
Amazon charges a referral fee for each item sold. The amount depends on the product category. Most referral fees are between 6% and 15%.
Fulfilment Fees
The cost to ship your orders depends on whether you fulfil your own orders or use other fulfilment services like Fulfilment by Amazon (FBA), Multi-Channel Fulfilment or Amazon Easy Ship.
Other Costs
Some sellers may incur additional fees (such as long-term storage fees) or pay for optional programs like advertising.
Electronic product examples using FBA
Product
Size tier
Dimension
Unit weight
Dimensional
weight
Shipping weight
Fulfilment fee per unit
Mobile device case
Small envelope
22 x 14 x 1 cm
75g
N/A
75g
$3.77
Headphones
Parcel
32 x 17 x 14 cm
1360g
1904g
1904g
$9.71
Laptop
Small oversize
60 x 20 x 18 cm
1.5 kg
5.4kg
5.4 kg
$11.79
Monitor
Large oversize
94 x 65 x 8.8 cm
20 kg
13.4 kg
20 kg
$21.89
* Example only. Costs may vary by product.
Grow your business with Amazon Renewed
On Amazon Renewed, you can sell high-quality, like-new products to millions of Amazon customers worldwide. You can sell on Amazon Renewed if you meet our performance bar and can supply quality products that have been inspected and tested to look and work like new.
Build your business
Start selling today
Create an Amazon seller account and reach millions of worldwide active customer accounts*
$49.95 (excl. GST) per month + selling fees.
Cancel anytime.
Cancel anytime.
*Active customer accounts represent accounts that have placed an order during the preceding twelve month period
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