Amazon Australia
Seller Spotlight Blog

The Amazon Australia's Seller Spotlight Blog is your gateway
to the inspiring journeys of small business owners who have
turned their entrepreneurial dreams into thriving realities.
Isabel Chen
Content Marketing Manager

What is the Seller Spotlight Blog Series?

Welcome to Amazon's Seller Spotlight Blog Series. Gain insights into their strategies for navigating challenges, driving innovation, and achieving growth in the Amazon Store. Whether you're an established entrepreneur or aspiring to start your journey, discover how these sellers have utilised Amazon's resources to realise their ambitions.
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Bondi Boost
Discover how Bondi Boost, a leading Australian haircare brand, achieved global success in the Amazon Store and transformed the hair care market.
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PetShaper
Discover how PetShaper revolutionised pet grooming with their innovative 7-in-1 Dog Hair Vacuum & Grooming Kit on Amazon Australia.
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Sneaker Laundry
Join us as we delve into the story of Sneaker Laundry with co-founder Eugene Cheng, uncovering his motivations, challenges, and successes in our 5-question spotlight.
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"It was never about launching a company, I just wanted to make something cool and comfortable for Carlos and his doggy friends!"
Sandra Abade
Co-Founder of Dog Friendly Co.
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"More and more people are starting to see Amazon as a place to buy furniture, and we're positioning ourselves to be at the right place at the right time as this trend continues to evolve."
Mark Mitchinson
VP of New Ventures

Join our growing seller community

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Featured case study
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Gifts that Give Back: GiveWrap Story

Case studies

Video case studies

Video
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Wuli Grooming
Wuli Grooming is a premium men's grooming brand that specialises in high-quality, natural, and eco-friendly grooming products.
Soodox
Soodox is a brand focused on creating natural and sustainable formulations for pain relief and personal care.

Amazon Events

Video
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Amazon Prime Day success story with Aussie cleaning brand, Koh
Prime Day provided a new opportunity for Koh to reach new customers, and achieved what would typically be a months’ worth of revenue in just two days. Hear from Koh’s co-founder, Adam Lindsay as he reflects on Prime Day.
Black Friday 2022 | Mermade Hair
The 2022 Black Friday sale marked Amazon Australia‘s biggest shopping event ever for small business brands like Mermade Hair.

Join the Amazon Seller Community

Share your Amazon success story with us and inspire other sellers around you. Apply below to feature in the Seller Spotlight Blog Series.
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